Head of Marketing Estonia
We are looking for an ambitious, hands-on Head of Marketing to design and execute marketing strategy that generates inbound sales from Estonian businesses. Opportunity to develop into our international CMO.
Drive inbound sales leads to shift Investly’s growth into “ludicrous mode” in Estonia.
To do this, you will:
- Create and execute inbound and outbound marketing campaigns to generate inbound sales leads.
- Have full control of the Estonian inbound funnel: from strategy to execution, and full accountability for its performance.
- Refine our target market segment based on analysis and experiments.
- Own the marketing budget for Estonia.
- Shape Investly’s brand and communications to business customers in Estonia.
- Create and execute marketing campaigns to retain and activate existing customers.
- Optimise drip campaigns and landing page conversions.
- Rigorously measure the effectiveness of campaigns as well the overall strategy.
- Develop marketing materials to support our sales team’s campaigns.
- You get a kick out of knowing you are really helping businesses grow.
- And you like to really know who they are.
- You have an ambition to go global.
- You have already driven revenue impact for an early-stage brand.
- You can segment markets and draw actionable insights.
- You enjoy experimenting and use data before intuition.
- You can lead and inspire a high performance marketing team.
- You communicate clear value propositions and calls to action.
- Estonian is your native language and you are fluent in English.
- No corporate chains: you are free to decide and act.
- A high-energy culture: Estonian DNA; a multinational team and global ambitions.
- The chance to lead us across the world as our CMO.
- Access to a high-powered Europe-wide network of advisors through our team and investors.
- Competitive salary package.